http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
fast forward MBA in business communication
This practical, easy-to-use guide gives you instant access to the ideas and wisdom of two of today's leading experts on business communication. In short, lively segments using real-world examples, it delivers the information you need to navigate complex communication issues. You'll find brief descriptions of key concepts, tips on real-world applications, compact case studies, tips on finding your communication strategy, and warnings on how to avoid pitfalls. Here are all the tools you need to improve your business writing and presentation skills - and become a more successful manager in the process.
Stellar Performer: Department of Mathematical Science, University of Delaware -- Pt. 1. Communication Strategy. Ch. 1. Strategic Business Communication. Ch. 2. Document Management in an Electronic Age -- Pt. 2. Business Writing and Editing. Ch. 3. Using Writing and Editing Processes. Ch. 4. Developing the Logic and Structure of Documents. Ch. 5. Document Layout and Design: Making Your Logic Visually Clear. Ch. 6. Making Your E-Mail Go Further and do More. Ch. 7. Memos. Ch. 8. Business Letters. Ch. 9. Reports and Executive Summaries. Ch. 10. Proposals and Requests for Proposals -- Pt. 3. Business Presentations. Ch. 11. Defining your Purpose. Ch. 12. Analyzing your Audience. Ch. 13. Gathering Supporting Materials. Ch. 14. Organizing your Ideas. Ch. 15. Planning Visual Support. Ch. 16. Practicing your Delivery. Ch. 17. Handling Questions and Answers. Ch. 18. Handling Speech Anxiety. Ch. 19. Evaluating your Presentation -- Pt. 4. Writing and Presenting as a Team. Ch. 20. Writing as a Team. Ch. 21. Presenting as a Team. App. A. The Self-Diagnostic Grammar Test -- App. B. Guidelines for Special-Occasion Presentations -- App. C. Sample E-mail Documents -- App. D. Sample Business Letters -- App. E. Proposals and Requests for Proposals -- App. F. Sample Report.
Includes bibliographical references and index.