Heartland : how to build companies as strong as countries /
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| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Chichester ; New York :
Wiley,
c2001.
|
| Θέματα: | |
| Διαθέσιμο Online: | Table of contents Publisher description Contributor biographical information |
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| 020 | |a 0471499366 (hbk.) | ||
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| 050 | 0 | 0 | |a HD31 |b .S346 2001 |
| 082 | 0 | 4 | |a 658.4063 |2 21 |
| 100 | 1 | |a Scott, Mark C. | |
| 245 | 1 | 0 | |a Heartland : |b how to build companies as strong as countries / |c Mark C. Scott. |
| 260 | |a Chichester ; |a New York : |b Wiley, |c c2001. | ||
| 300 | |a xiv, 209 p. : |b ill., map ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references (p. [195]-200) and index. | ||
| 505 | 0 | |a 1. The ambivalent corporation: global giant or house of straw? -- 2. Corporate schizophrenia: the national Jekyll versus the global Hyde -- 3. Creating societies: the case of the Nation State -- 4. State versus corporation: identifying the common genes -- 5. The state of the Nation State: opportunity or threat? -- 6. Founding the corporate state: laying the philosophical foundations -- 7. The moral foundation: answering the great 'why?' -- 8. The selfish gene: learning to think 'us', not 'me, me, me ...' -- 9. The identity game: answering the great 'who am I?' -- 10. The origin of species: the history of history -- 11. The restless spirit: the perpetual interrogative -- 12. Positive thinking: things can only get better -- 13. Lady Enigma: the hunger for forbidden fruit -- 14. Differentiation or death: fortifying the heartland of the firm. | |
| 650 | 0 | |a Industrial management. | |
| 650 | 0 | |a Industrial organization. | |
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| 856 | 4 | 1 | |3 Table of contents |u http://www.loc.gov/catdir/toc/wiley022/2002275425.html |
| 856 | 4 | 2 | |3 Publisher description |u http://www.loc.gov/catdir/description/wiley039/2002275425.html |
| 856 | 4 | 2 | |3 Contributor biographical information |u http://www.loc.gov/catdir/bios/wiley045/2002275425.html |
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