Heartland : how to build companies as strong as countries /
Gardado en:
| Autor Principal: | |
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| Formato: | Libro |
| Idioma: | English |
| Publicado: |
Chichester ; New York :
Wiley,
c2001.
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| Subjects: | |
| Acceso en liña: | Table of contents Publisher description Contributor biographical information |
Table of Contents:
- 1. The ambivalent corporation: global giant or house of straw?
- 2. Corporate schizophrenia: the national Jekyll versus the global Hyde
- 3. Creating societies: the case of the Nation State
- 4. State versus corporation: identifying the common genes
- 5. The state of the Nation State: opportunity or threat?
- 6. Founding the corporate state: laying the philosophical foundations
- 7. The moral foundation: answering the great 'why?'
- 8. The selfish gene: learning to think 'us', not 'me, me, me ...'
- 9. The identity game: answering the great 'who am I?'
- 10. The origin of species: the history of history
- 11. The restless spirit: the perpetual interrogative
- 12. Positive thinking: things can only get better
- 13. Lady Enigma: the hunger for forbidden fruit
- 14. Differentiation or death: fortifying the heartland of the firm.