Asian dimensions of services marketing /
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Other Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
New York :
International Business Press,
2002.
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Subjects: |
Item Description: | "Co-published simultaneously as Journal of international consumer marketing, volume 14, number 1, 2001." |
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Physical Description: | xviii, 117 p. : ill. ; 23 cm. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 0789016907 (hbk. : alk. paper) 0789016915 (pbk. : alk. paper) |