Understanding marketing /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Harper & Row,
1987.
London : 1987. |
| Subjects: |
| Item Description: | Marketing (BNB/PRECIS) Marketing (BNB/PRECIS) |
|---|---|
| Physical Description: | x, 281 p. : ill. ; 24cm. |
| Bibliography: | Includes index. Includes index. |
| ISBN: | 0063183846 (pbk.) : 0063183846 (pbk) : |