APA (7th ed.) Citation

Allvine, F. C. (1987). Marketing principles and practices. Harcourt Brace Jovanovich.

Chicago Style (17th ed.) Citation

Allvine, Fred C. Marketing Principles and Practices. San Diego: Harcourt Brace Jovanovich, 1987.

MLA (8th ed.) Citation

Allvine, Fred C. Marketing Principles and Practices. Harcourt Brace Jovanovich, 1987.

Warning: These citations may not always be 100% accurate.