Networking & partnership in destination development & management : proceedings of the ATLAS annual conference, 3-6 April 2004, Naples, Italy /

Networking & partnership in destination development & management : proceedings of the ATLAS annual conference, 3-6 April 2004, Naples, Italy /

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Bibliographic Details
Corporate Authors: European Association for Tourism and Leisure Education. Annual conference, Istituto di ricerche sulle attivita` terziarie, Universita` degli studi di Napoli "Parthenope"
Other Authors: Petrillo, Clara S., Swarbrooke, John
Format: Book
Language:English
Published: Napoli : E. Albano, [2004]
Subjects:
Tourism > Planning.
Tourism > Management.
Strategic alliances (Business)
Tourism > Congresses.
Place marketing.
Tourism > Marketing.
Joint ventures.
Business networks.
Tourism > Management > Congresses.
Small business.
Table of Contents:
  • Vol. 1. The conference organizers
  • The conference participants
  • ATLAS Special Interest Groups (SIG's)
  • 1. Introductory issues and keynote presentations
  • 2. Theme: Innovation, technology & networking
  • 3. Theme: Networking for quality
  • 4. Theme: Institutions & networking
  • Vol. 2. 5. Theme: Destination development by networking
  • 6. Theme: Tourism local systems & networking
  • 7. Theme: Heritage tourism & networking
  • 8. Theme: Cultural diversities & partnership.

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