Customers.com : how to create a profitable business strategy for the Internet and beyond /

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Bibliographic Details
Main Author: Seybold, Patricia B.
Other Authors: Marshak, Ronni T.
Format: Book
Language:English
Published: London : Random House, c1998.
Subjects:
Table of Contents:
  • Part one: Five steps to success in electronic commerce
  • Part two: Eight critical success factors and case studies.