Global alliances in the motor vehicle industry /
The globalization of the motor vehicle industry -- specifically, cars and light trucks -- has engendered new forms of competition and cooperation with less regard for national boundaries than ever before. The DaimlerChrysler merger, the GM-Toyota joint venture, the Renault equity stake in Nissan, th...
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| Format: | Book |
| Language: | English |
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Westport, Conn. ; London :
Quorum Books,
2001.
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| Subjects: |
| Summary: | The globalization of the motor vehicle industry -- specifically, cars and light trucks -- has engendered new forms of competition and cooperation with less regard for national boundaries than ever before. The DaimlerChrysler merger, the GM-Toyota joint venture, the Renault equity stake in Nissan, the Ford takeover of Mazda, Jaguar, and Volvo cars, and direct foreign investments in Mexico, Mercosur, China, and India -- developments like these are almost impossible to keep up with. Leslie S. Hiraoka surveys them and their causes and presents a clarifying picture with thoroughness and depth. Hiraoka's explanation of the various factors contributing to globalization of the motor vehicle industry provides the background information necessary to gain perspective on recent events. His analysis ranges widely, delving into managerial reactions to regional free-trade blocks, currency crises, government shifts away from central planning and trade protectionism, the vicissitudes of business cycles in emerging markets, and the juxtaposition of Japan's prolonged recession and the booming American motor vehicle market. -- From product description. |
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| Physical Description: | x, 230 pages : illustrations, maps ; 25 cm |
| Bibliography: | Includes bibliographical references (p. 216-217) and index. |
| ISBN: | 9781567203462 1567203469 |