Overall customer satisfaction, trust, and commitment in customer voluntary performance behaviors with travelers in lodging servcies : a thesis in hotel, restaurant, and institutional management /

Overall customer satisfaction, trust, and commitment in customer voluntary performance behaviors with travelers in lodging servcies : a thesis in hotel, restaurant, and institutional management /

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Bibliographic Details
Main Author: Dai, You-De (Author)
Format: Thesis Book
Language:English
Published: [Pennsylvania] : [The Pennsylvania State University], 2002.
Subjects:
Relationship marketing > United States.
Hotels > United States > Customer services.
Consumer loyalty.
Consumer satisfaction.
Hospitality industry > United States > Marketing.
Description
Physical Description:xiv, 229 pages : illustrations ; 21 cm.
Bibliography:Bibliography: p. 177-202.

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