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| LEADER |
00936nam a2200265 4500 |
| 001 |
c000410092 |
| 003 |
CARM |
| 005 |
00000000000000.0 |
| 008 |
730420s1974 ilua b 00110 eng |
| 019 |
1 |
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|a 500518
|
| 020 |
|
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|a 0030039665
|
| 040 |
|
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|a VDU
|c VDU
|
| 050 |
0 |
0 |
|a HF5823
|b .D78 1974
|
| 082 |
0 |
4 |
|a 659.1
|
| 100 |
1 |
|
|a Dunn, S. Watson
|q (Samuel Watson),
|d 1918-
|
| 245 |
0 |
0 |
|a Advertising: its role in modern marketing
|c [by] S. Watson Dunn [and] Arnold M. Barban.
|
| 250 |
|
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|a 3d ed.
|
| 260 |
0 |
|
|a Hinsdale, Ill.,
|b Dryden Press
|c [1974]
|
| 300 |
|
|
|a vii, 630 p.
|b illus.
|c 25 cm.
|
| 504 |
|
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|a Includes bibliographies.
|
| 650 |
|
0 |
|a Advertising.
|
| 700 |
1 |
|
|a Barban, Arnold M.
|e joint author.
|
| 852 |
8 |
|
|b CARM
|h A3:AG19D0
|i F08129
|p 0582066
|f BK
|
| 999 |
f |
f |
|i d907fadf-87c2-5d3d-baf2-81193e95dd92
|s d673cea8-f341-5587-a82b-f32f3ef12a93
|
| 952 |
f |
f |
|p Can circulate
|a CAVAL
|b CAVAL
|c CAVAL
|d CARM 1 Store
|e F08129
|f A3:AG19D0
|h Other scheme
|i book
|m 0582066
|