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| LEADER |
01135nam a2200265 a 4500 |
| 001 |
c000413490 |
| 003 |
CARM |
| 005 |
00000000000000.0 |
| 008 |
971014s1997 enka b 00100 eng d |
| 019 |
1 |
|
|a 13476088
|
| 020 |
|
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|a 189931461X
|
| 040 |
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|a CLONE
|c WCX
|
| 082 |
0 |
4 |
|a 659.111
|2 21
|
| 100 |
1 |
|
|a Broadbent, Simon.
|
| 245 |
1 |
0 |
|a Accountable advertising :
|b a handbook for managers and analysts /
|c Simon Broadbent.
|
| 260 |
|
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|a Henley-on-Thames :
|b Admap Publications in association with Incorporated Society of British Advertisers ; Institute of Practitioners in Advertising,
|c 1997.
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| 300 |
|
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|a xiii, 302 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Advertising
|x Economic aspects.
|
| 650 |
|
0 |
|a Advertising
|x Management.
|
| 710 |
2 |
|
|a Institute of Practitioners in Advertising.
|
| 710 |
2 |
|
|a Incorporated Society of British Advertisers.
|
| 852 |
8 |
|
|b CARM
|h A3:AG05E0
|i C12756
|p 0568097
|f BK
|
| 999 |
f |
f |
|i c18b9845-6928-5ece-84b8-7243a2c7b72a
|s 64b2e3f4-4bdc-53a0-bddb-68e3411e57da
|
| 952 |
f |
f |
|p Can circulate
|a CAVAL
|b CAVAL
|c CAVAL
|d CARM 1 Store
|e C12756
|f A3:AG05E0
|h Other scheme
|i book
|m 0568097
|