APA (7th ed.) Citation

Spoelstra, J. (1997). Ice to the Eskimos: How to market a product nobody wants. HarperBusiness.

Chicago Style (17th ed.) Citation

Spoelstra, Jon. Ice to the Eskimos: How to Market a Product Nobody Wants. New York, N.Y.: HarperBusiness, 1997.

MLA (8th ed.) Citation

Spoelstra, Jon. Ice to the Eskimos: How to Market a Product Nobody Wants. HarperBusiness, 1997.

Warning: These citations may not always be 100% accurate.