APA (7th ed.) Citation

Plowman, B. (1994). High value, low cost: How to create profitable customer delight. Financial Times/Pitman.

Chicago Style (17th ed.) Citation

Plowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. London: Financial Times/Pitman, 1994.

MLA (8th ed.) Citation

Plowman, Brian. High Value, Low Cost: How to Create Profitable Customer Delight. Financial Times/Pitman, 1994.

Warning: These citations may not always be 100% accurate.