Marketing professional services : winning new business in the professional services sector /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford :
Butterworth-Heinemann,
1998.
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| Item Description: | Includes index. "Published in association with The Chartered Institute of Marketing" |
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| Physical Description: | xvi, 152 p. : ill. ; 24 cm. |
| ISBN: | 0750641274 |