Marketing insights : selected readings /

Saved in:
Bibliographic Details
Main Author: Andersen, R. Clifton (ed.)
Other Authors: Cateora, Philip R. (joint ed.)
Format: Book
Language:English
Published: Austin, Tex. : Austin Press, [1974]
Edition:3d ed.
Subjects:
Description
Physical Description:xv, 561 p. : ill. ; 23 cm.
ISBN:091487201X :