Advertising and sales promotion : cost-effective techniques for your small business /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
c1983.
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| Subjects: |
| Item Description: | "A Spectrum book." |
|---|---|
| Physical Description: | vii, 247 p. : ill. ; 23 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0130150169 (pbk.) : 013015024X |