The Dartnell advertising manager's handbook /

The Dartnell advertising manager's handbook /

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Bibliographic Details
Main Author: Stansfield, Richard H.
Format: Book
Language:English
Published: Chicago : Dartnell Corporation, c1977.
Edition:2d ed.
Subjects:
Advertising > Handbooks, manuals, etc.
Advertising > Management.
Description
Item Description:Title on spine: Advertising manager's handbook.
Running title: The Dartnell advertising handbook.
Includes index.
Physical Description:1503 p. : ill.; 23 cm.
ISBN:0850130840

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