European marketing : a strategic guide to the new opportunities /

European marketing : a strategic guide to the new opportunities /

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Bibliographic Details
Main Author: Lynch, Richard L.
Format: Book
Language:English
Published: Burr Ridge, Ill. : Irwin Professional Pub., c1994.
Edition:North American ed.
Subjects:
Export marketing > Handbooks, manuals, etc.
Imports > Europe > Handbooks, manuals, etc.
Europe, 1992 > Handbooks, manuals, etc.
Europe > Commerce > Handbooks, manuals, etc.
Description
Physical Description:xix, 304 p. : ill., maps ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:155623757X

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