APA (7th ed.) Citation

Lambin, J. (1993). Strategic marketing: A European approach. McGraw-Hill.

Chicago Style (17th ed.) Citation

Lambin, Jean-Jacques. Strategic Marketing: A European Approach. London ; New York: McGraw-Hill, 1993.

MLA (8th ed.) Citation

Lambin, Jean-Jacques. Strategic Marketing: A European Approach. McGraw-Hill, 1993.