Morgan, C. M., & Levy, D. J. (1993). Segmenting the mature market: Identifying, targeting, and reaching America's diverse, booming senior markets. Probus Pub. Co..
Chicago Style (17th ed.) CitationMorgan, Carol M., and Doran J. Levy. Segmenting the Mature Market: Identifying, Targeting, and Reaching America's Diverse, Booming Senior Markets. Chicago, Ill.: Probus Pub. Co., 1993.
MLA (8th ed.) CitationMorgan, Carol M., and Doran J. Levy. Segmenting the Mature Market: Identifying, Targeting, and Reaching America's Diverse, Booming Senior Markets. Probus Pub. Co., 1993.
Warning: These citations may not always be 100% accurate.