The care and feeding of ideas /

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Bibliographic Details
Main Author: Backer, Bill
Format: Book
Language:English
Published: New York : Times Books, c1993.
Edition:1st ed.
Subjects:
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020 |a 0812919696 :  |c $23.00 ($30.00 Can.) 
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040 |a VDU  |c VDU 
050 0 0 |a HD38  |b .B185 1993 
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100 1 |a Backer, Bill. 
245 1 4 |a The care and feeding of ideas /  |c Bill Backer. 
250 |a 1st ed. 
260 |a New York :  |b Times Books,  |c c1993. 
300 |a xii, 284 p. :  |b ill. ;  |c 25 cm. 
600 1 0 |a Backer, Bill  |x Career in advertising. 
650 0 |a Creative ability in business. 
650 0 |a Advertising  |x Case studies. 
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