Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Australian Marketing Conference /

Southern marketing : theory and applications : proceedings of the Refereed Section of the 1994 Australian Marketing Conference /

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Detalhes bibliográficos
Autores corporativos: Australian Marketing Conference, University of South Australia, Elton Mayo School of Management. Marketing Science Centre
Outros Autores: Riquier, Christopher, Sharp, Byron M.
Formato: Anais de Congresso Livro
Idioma:English
Publicado em: Adelaide : Marketing Science Centre, Elton Mayo School of Management, University of South Australia, [1994].
Assuntos:
Marketing > Congresses.
Marketing > Australia > Congresses.
Consumer behavior > Congresses.

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