The journal of database marketing.

Covers data warehousing and mining, GIS, lifestyle and psychographic data, modelling and analysis, building and enhancing databases and data protection.

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Bibliographic Details
New Title:Journal of database marketing & customer strategy management (Print)
Corporate Author: ProQuest Information and Learning Company
Format: Journal
Language:English
Published: London [England] ; Lawrence, KS, USA : Henry Stewart Publications,.
Subjects:

CARM 1 Store

Holdings details from CARM 1 Store
Call Number: A1:AQ23C5 F03515
A1:AQ30C0 F05064
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Copy 2 Available  Place a Hold