The journal of database marketing.
Covers data warehousing and mining, GIS, lifestyle and psychographic data, modelling and analysis, building and enhancing databases and data protection.
محفوظ في:
| عنوان جديد: | Journal of database marketing & customer strategy management (Print) |
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| مؤلف مشترك: | |
| التنسيق: | دورية |
| اللغة: | English |
| منشور في: |
London [England] ; Lawrence, KS, USA :
Henry Stewart Publications,.
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| الموضوعات: |
| الملخص: | Covers data warehousing and mining, GIS, lifestyle and psychographic data, modelling and analysis, building and enhancing databases and data protection. |
|---|---|
| منشور في: | Began in 1993? |
| وصف المادة: | Description based on: vol. 3, no. 1 (1995) An international journal. |
| وصف مادي: | v. : ill. ; 28 cm. Also available in an online version. |
| تواتر النشر: | Quarterly |
| التنسيق: | Mode of access for electronic version: World Wide Web |
| تدمد: | 1350-2328 1479-182X 1741-2439 |
| مواد ذات صلة: | Continued by: The journal of database marketing & customer strategy management. |
| وصول: | Access to online version restricted to subscribing institutions. |