The fundamentals and practice of marketing /
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Awduron Corfforaethol: | , |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
London :
Heinemann,
1984.
|
| Rhifyn: | 2nd ed. |
| Pynciau: |
| Disgrifiad o'r Eitem: | "Published on behalf of the Institute of Marketing and the CAM Foundation." |
|---|---|
| Disgrifiad Corfforoll: | vii, 239 p. : ill. ; 24 cm. |
| Llyfryddiaeth: | Includes bibliographies and index. |
| ISBN: | 0434923311 (pbk.) |