Market research in travel and tourism /
Market Research in Travel and Tourism is a practical guide to using survey research in the tourism industry. Market Research in Travel and Tourism examines the processes and techniques involved in survey research. From this detailed examination of the theory behind the research the author provides a...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Oxford ; Boston :
Butterworth-Heinemann,
1997.
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| Subjects: |
CARM 1 Store
| Call Number: |
A3:AE07B0 B11505 |
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| Copy 1 | Available Place a Hold |