Innovation and new product marketing /
Sábháilte in:
| Príomhchruthaitheoir: | |
|---|---|
| Formáid: | LEABHAR |
| Teanga: | English |
| Foilsithe / Cruthaithe: |
London :
Croom Helm,
c1977.
|
| Ábhair: |
Innovation
> Marketing
> New product marketing
> Individual innovativeness
> Innovators
> Communication
> Influence
> Opinion change
> Opinion leadership
> Innovative behaviour
> New product launches
> Product life cycle
> Predicting return on investment
> New product management
> New product development
> Product performance
> Forecasting approaches
> Predictive models.
|
CARM 1 Store
| Gairmuimhir: |
A1:AQ09A0 B07366 |
|---|---|
| Cóip 1 | Ar fáil Cuir coinneáil air |