The effect of manufacturer advertising on consumer prices : a managerial overview /

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Bibliographic Details
Main Author: Albion, Mark S., 1951-
Other Authors: Farris, Paul
Format: Book
Language:English
Published: Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute, c1982.
Series:Report (Marketing Science Institute) ; no. 82-108.
Subjects:

CARM 1 Store

Holdings details from CARM 1 Store
Call Number: A3:AI16C0 F07848
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