The online rules of successful companies : the fool-proof guide to building profits /

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Hlavní autor: Miller, Robin, 1952-
Médium: Kniha
Jazyk:English
Vydáno: Upper Saddle River, N.J. : Prentice Hall, c2003.
Edice:Financial Times Prentice Hall books.
Témata:
Obsah:
  • Ch. 1. What Makes the Interest So Powerful?
  • Ch. 2. Building a Web Site that Works
  • Ch. 3. Profitable Ecommerce
  • Ch. 4. Promotional Web Sites for Offline Businesses
  • Ch. 5. News and Discussion Web Sites
  • Ch. 6. Email and Chat As Profit Builders
  • Ch. 7. Site Promotion and Advertising
  • Ch. 8. Cost Control and Futureproofing.