Yield management.

This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Awduron Eraill: Ingold, Anthony (Golygydd), McMahon-Beattie, Una (Golygydd), Yeoman, Ian (Golygydd)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Australia : Cengage Learning, [2000]
Rhifyn:2nd ed. /
Pynciau:
Disgrifiad
Crynodeb:This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
Disgrifiad Corfforoll:xiv, 345 pages : illustrations, charts ; 25 cm
Llyfryddiaeth:Includes bibliographical references and index.
ISBN:9780826448255
0826448259