Yield management.

This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.

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Bibliografiske detaljer
Andre forfattere: Ingold, Anthony (Editor), McMahon-Beattie, Una (Editor), Yeoman, Ian (Editor)
Format: Bog
Sprog:English
Udgivet: Australia : Cengage Learning, [2000]
Udgivelse:2nd ed. /
Fag:
Beskrivelse
Summary:This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
Fysisk beskrivelse:xiv, 345 pages : illustrations, charts ; 25 cm
Bibliografi:Includes bibliographical references and index.
ISBN:9780826448255
0826448259