Yield management.

This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.

Guardado en:
Detalles Bibliográficos
Otros Autores: Ingold, Anthony (Editor ), McMahon-Beattie, Una (Editor ), Yeoman, Ian (Editor )
Formato: Libro
Lenguaje:English
Publicado: Australia : Cengage Learning, [2000]
Edición:2nd ed. /
Materias:
Descripción
Sumario:This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
Descripción Física:xiv, 345 pages : illustrations, charts ; 25 cm
Bibliografía:Includes bibliographical references and index.
ISBN:9780826448255
0826448259