Yield management.
This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
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| Other Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Australia :
Cengage Learning,
[2000]
|
| Edition: | 2nd ed. / |
| Subjects: |
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| 020 | |a 9780826448255 |q (paperback) | ||
| 020 | |a 0826448259 |q (paperback) | ||
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| 040 | |a VCAV |b eng |e rda |c VCAV | ||
| 082 | 0 | 4 | |a 338.4068 |2 23 |
| 245 | 0 | 0 | |a Yield management. |
| 250 | |a 2nd ed. / |b edited by Anthony Ingold, Una McMahon-Beattie and Ian Yeoman. | ||
| 264 | 1 | |a Australia : |b Cengage Learning, |c [2000] | |
| 264 | 4 | |c ©2000 | |
| 300 | |a xiv, 345 pages : |b illustrations, charts ; |c 25 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 336 | |a still image |b sti |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 520 | 8 | |a This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service. | |
| 650 | 0 | |a Service industries |x Management. | |
| 650 | 0 | |a Revenue management. | |
| 700 | 1 | |a Ingold, Anthony., |e editor. | |
| 700 | 1 | |a McMahon-Beattie, Una., |e editor. | |
| 700 | 1 | |a Yeoman, Ian., |e editor. | |
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