Cooperative advertising : practices and problems /
Gardado en:
| Autor Principal: | |
|---|---|
| Autor Corporativo: | |
| Outros autores: | |
| Formato: | Libro |
| Idioma: | English |
| Publicado: |
Cambridge, Mass. :
Marketing Science Institute,
c1982.
|
| Series: | Report (Marketing Science Institute) ;
no. 82-105. |
| Subjects: |
| Descrición Física: | vii, 86 p. ; 28 cm. |
|---|---|
| Bibliografía: | Bibliography : p. 83-85. |